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JRM Website Marketing Newsletter

                        Subject: Simple Mistakes To Avoid In Website Design

August 4, 2003 Edition
Well I am finally just about finished with my move to SC, WHEW! for any of you out there that has ever moved a 4 bedroom house with all the trimmings out of state and rented a U haul to do it then you already know the hell that's involved with this and to top it all off the truck broke down.

But I'm not going to go into all the details of this move all I will say is NEVER AGAIN I will pay with my blood if necessary to get someone to move me (Yes it was that bad) my new address is at the bottom of this newsletter and the phone will not be turned on for another week if anyone has any questions please email me and I will get right back to you.

A Few Quick Announcements

I have a few announcements to make first this simple newsletter is starting to grow a little faster than I thought it would as of today we currently have over 1,600 subscribers and I would like to say thank you all for the support and some of the great emails I have been getting below is a email that was sent to me which supports what I said about this newsletter when you all subscribed.

 Jim:

WOW!  These newsletters from JRM Marketing are terrific!  No ads to wade through, just good solid information that quickly gets to the point. The newsletter industry should take a lesson from you.  I print them out as they come out, so I can keep a library of them to go back to when I need a refresher.  Keep them coming. I can hardly wait for your new e-book. 

Richard Gillette

Reading, PA

I would like to thank Richard Gillette for the email it lets me know I am doing something right it certainly was not the truck rental in my move LOL, anyway enough of that also I said I would never accept any paid advertisements in or on this newsletter which still holds true but I did say I would pass along any information that I think would be useful to my subscribers and any of the tools or sites that I visit.

Here is one of those site's if you all remember how I covered link exchanges a few weeks ago this site is certainly one of the ones that you would exchange links with as well as mine of course the rule is simple each category has it's own individual site not all the links are located on the same page if it did it would be a FAA page and those can hurt your ranking.

Here is the link I have found some very good information at this site you might want to look it over and place your link there as well and read through some of the articles you know knowledge is power, I added a hyper link to it just click on the image to look over the site, also I will say again this site IS NOT PAYING me a dime for this endorsement this is just one of the sites I visit often to compare my knowledge with theirs.

  

Ok now for the last announcement before we get into the good stuff right before I moved to SC I was doing some experimenting with a few of my sites and to make a long story short I made a classic mistake that you should never do and that mistake was I had the exact same web site and I mean exact on two different domains at the same time.

For this simple mistake and as luck would have it this was the same time that Google and most of the search engines were doing their major crawl so my punishment was getting my position on Google destroyed half my sites went from the top 10 to like 26-90 for the most part which taught me a lesson.

The funny thing is a lot of my sites stayed in the top 10 positions? here is a list of just a few of them below also these sites are in the top ten without page rank? it can be done and we will go over some of the reasons later in this newsletter.

Here is a few of these sites: These are all just Google some of these sites have better rankings in other search engines.

Website Optimization Tools #6 look up website optimization tools.

Website Marketing E Books #4 look up website marketing e books.

Website Promotion Strategy #10 look up website promotion strategy.

Website Marketing Strategy #27 was #1 before my screw up

Website Marketing Newsletter #13 was #4 before my screw up.

Website Manual Submission #11 and #21 look up manual submission then website manual submission.

Marketing Email Leads this is a geocities FREE SITE has been in the top 10 for over 6 months!!

There are a few more but I'm not going to list them all if you visit these sites you will see that their is no page rank at the moment? yet many of these sites are in the top 10 so if some guru out there is telling you you have to have page rank to get into the top 10 well that's a bunch of bull and my new e book I am working on is going to show you how to go from not being listed to the top 10 of Google in 45 DAYS! I did it you can to .

OK OK some of you out there right now are saying well look at his search terms their not all that popular so that's why it's so easy to get those high rankings well that is not entirely true want to see some proof ? ok here it is here is the stats of a site I put together in 30 minutes using my simple techniques  you will not find anywhere else except this newsletter, this site is another FREE HOST look at these traffic stats!

At alltheweb their is almost 2 million sites under this search term look and see for yourself where this free site is listed #4 http://www.geocities.com/jimmack2003/engine-positioning.htm       

Summary Report
This report highlights the overall page statistics.
Total page views to date   6053
Highest monthly page views 2096 in July 2003
Most popular browser visitors use 89.21% use MSIE 6.0
Most common screen resolution visitors have 82.07% have 1024x768
Top search engine used to access this page 100.00% use www.alltheweb.com
Top search word used to find this page 100.00% typed "Website Traffic Solutions"
This page is linked to most often from this URL 69.64% of visitors link from
http://www.alltheweb.com/search

 
GeoCities Member Pages Get more visitors! Add your pages to the Member Pages Directory.

                    

Top web addresses viewed before coming to your page
http://www.alltheweb.com/search 69.64%
http://www.hotbot.com/default.asp 17.88%
http://search.msn.com/results.asp 5.15%
http://www.exactseek.com/cgi-bin/url-rank-search-new.cgi 2.73%
Unknown 2.43%
http://www.geocities.com/jimmack2003/site-map.htm 2.17%
Referring URLs Report - This report will show the most popular pages that visitors were viewing immediately before coming to the destination page. Usually, this means that there is a link from the referring URL page (the URL shown above) to the destination page.

*Referring URLs - web addresses that visitors were viewing before coming to your page.

           

What you are looking at above is the actual stats from Yahoo of one of my free sites granted it is not in Google but look at all the traffic I have received! and a lot of you reading this newsletter found this newsletter through that site didn't you AAHH come on you can say it you did.

And just think this is a free site it don't cost me a dime same goes for the email leads site that's in the top 10 in Google under all kinds of search terms built that one in 1 hour and here is the best part I was told by a few gurus out there I need to purchase their program or it would never happen LOL and never use a free host while they just happened to offer a low cost host you could purchase from them.

OK the reason why I am telling you all this about these free sites search terms etc.. is simple I am sick of people getting ripped off and I received a phone call from a well known internet guru who in so many words told me I was full of it uumm look at these stats below from my paid host using my methods

JRM Website Marketing Stats

Look at August already you think it will surpass July?

Summary by Month
Month Daily Avg Monthly Totals
Hits Files Pages Visits Sites KBytes Visits Pages Files Hits
Aug 2003 165 132 82 28 92 5736 113 330 528 662
Jul 2003 430 361 185 90 596 90273 1854 5753 11209 13339
Jun 2003 387 281 185 30 298 57678 927 5559 8431 11622
May 2003 42 31 17 5 56 7741 167 549 970 1330
Apr 2003 15 13 14 8 134 6063 246 427 390 477
Mar 2003 90 49 55 15 15 1214 60 222 199 363
Totals 168705 3028 12840 21727 27793

OK if I was to provide more proof than you all would be seeing some of my files I will not make public also keep in mind the above graph was also taken from my stats for JRM Website Marketing site which in all honesty it was the very end of June when I finally got it all together.

So you can see I received 1854 clean page views in July it will be double that easy this month and all this is just from search engines no rotators nothing like that so for the gurus out there who called and told me I can not get  top10 rankings look out I'm knocking on your high ranking door and will pass you in the next 60 to 90 days GUARANTEED!!! with no cloaking or html tricks just honest work.

And guess what I am going to show all how to do it for almost nothing!!

Sorry folks I got carried away but I say what I feel, one of my phone calls I received  in particular drove me to this I had to get it out of my system.


What Not To Do In Website Design

Well for the first thing make sure you never have the same exact website on 2 domains like I did it was a accident that I will never do again but what we are going to cover is links and how to put them on your website to make sure the search engine picks them up.

Here is another test site I play around with go to http://www.trafficmachine.net and look it over you will see that the links at the top of the site although they are not being seen before the text by the search engines which is what you don't want to happen (Always have you text with keywords show up first when a search engine spiders your site) but the problem with these type of links is that they will not show up at all when the search engines spider your site.

The reason is a simple one is is because the actual links are located in another file that is uploaded on your host if you look at the html in the site itself you will see this  <script type='text/javascript' src='exmplmenu_var.js'></script>
<script type='text/javascript' src='menu_com.js'></script>


This is the actual link that places the links on the website it is a common script that is used all over the net there is ways to use this to your advantage which we wont go into in this segment but a very simple cure for this problem of the search engines not picking up your links when using this script is to simply place them at the bottom of the website as well like I did if you look in the the bottom of the site you will see them all.

Here's another little piece of advice for you if you are having trouble getting listed in Google ever here of misspelling a word in your title or in your text keywords etc..? go to Google and look up this search term  Search Engine Optimizaion I misspelled it on purpose for this test guess what its in Google #6 now using this little tidbit of information you can place the website urls that you want Google to pick up  THE GOOD SITES of yours and bingo your listed in Google problem solved.

Hey it's not cheating I just cant spell LOL just kiddinggs.

Seriously this is one of the best kept secrets of getting indexed into Google the fast way without any help it just amazes me people actually pay just to get indexed into Google I showed you a fast free way to do it well folks got to go lots to do and no time to do it in.

In the next issue we are going to cover themes and how they help your ranking as well as your internet presence which is very important.

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